Apps are everywhere and a part of our culture. Throughout 2017, businesses have realised how essential apps are to success — not just a trendy investment. Therefore they have been launching their own apps to bring in more consumers and to boost profit overall. Consumers, in return, have downloaded the apps and demanded more. With nearly 254 million apps downloaded in 2017, the app market has never been stronger.
As the business sector grows, new trends will become the norm. These are the top 5 you need to look out for:
Augmented Reality (AR) and Virtual Reality (VR)
While VR redefines the world, AR is the icing on this digital cake. Experts predict that AR and VR will generate $150 billion in revenue by 2020, presenting a potential market for developers and enterprises to explore. In Fact, Amazon Go has already leveraging the trending technology to disrupt the retail sector.
Each and every component of technology sector will employ Artificial Intelligence capabilities to its process such as Virtual Personal Assistants (VPAs), Intelligent Apps, Cyber Security, IoT. The AI market will experience a revenue growth of more than $47 billion in 2020 stated by the latest report from International Data Corporation (IDC).
Internet of Things (IoT)
Amongst the pioneers of this revolution, Nest and ecobee have devised a unique experience for the home that enables communication and data sharing from complex mobile platforms and backend infrastructures. The catalyst which makes IoT so great is the Data Analytics that customizes the needs into automated functions.
Rapid increases in Cloud technology means that more Cloud-based apps will be developed within the next few years.
Cloud technology would allow app developers to:
- Cut down on hosting and equipment costs.
- Enhance storage capacity.
- Increase collaboration and productivity.
For users, apps with Cloud technology would:
- Take up less internal memory.
- Run smoothly across multiple platforms.
Apps that run on Cloud technology can provide businesses with greater security over their corporate data, especially if they don’t believe that BYOD is a safe option.
Android Instant Apps
Android Instant Apps will become a trend to look out for this year. Similar to on-demand apps, it’s their easy access that makes them attractive and convenient for consumers. The difference being that they require no installation and can be accessed straight away.
Because the apps don’t need downloading, they remove the barrier between app and website.
Android Instant Apps allow you to:
- Access them on the site, with only one click.
- Use them with no installation.
- Run the apps as quickly and efficiently as a web page.
- Access and run all apps on most Android versions, from Jelly Bean to current designs.
- Share them easily with friends and family.
- Free up more space on your smartphone.
In the arena of 2018 as several innovations gear up to disrupt the market, make sure you are at the top of your game with either a new innovation.